65ymás is a non-political, informative, informative and entertaining digital reference medium for older people. The medium has permanent advice from the most representative senior associations. It is one of the few cases in the country of a digital medium exclusively dedicated to an audience as determined as older people. Fernando Ónega is the editorial president of this medium, which has other founding members such as Carlos Herrera, Ramón Sánchez Ocaña, Pilar Cernuda, Fernando González Urbaneja and Rosa María Calaf. Also on the advisory committee and as president is Paca Tricio, president of the Democratic Union of Pensioners and Retirees of Spain, as well as coordinator of the Communication Commission of the Social Action NGO platform. In their cover letter, they comment that this medium was launched with many vocations, such as breaking the invisibility of the elderly, ending this complex and fighting against its causes, to knock every morning on the doors of power to remind them of the needs and immense benefits of the elderly, to create a link between these people and the associations and entities they represent, and to value the capabilities of a growing sector that no society can afford to waste.

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Last updated date: March 2025

Source: SembraMedia

Location:
Madrid, España
Year the organization started publishing:
2019
Languages:
Spanish
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Science
Economy and business
Health and well-being
Entertainment and culture
Society and human rights
Journalism genres:
Interviews and reporting
Opinion
Narrative journalism
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Explanatory journalism
Tech platforms and other mediums used:
Website
Social media platforms

Audience and reach

Social media audience

Facebook number of followers:
55,000
Twitter number of followers:
8,600
Instagram number of followers:
4,265
YouTube number of followers:
4,100

Management and team

Founders

Female:
3
Male:
2
Founders:
Fernando Ónega
Directors:
Ana Bedía

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Advertising
Audience support / reader revenue
Programmatic ad networks
Branded content or native advertising
Event ticket sales
The primary source of revenue reported by media leaders:
Local advertising sold by own team

Transparency

Doesn’t publish information about annual revenue
Doesn’t have an ethics policy / manual
Doesn’t have a data privacy policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team
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