A Economia B

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Economia B defines itself as a news platform covering business models and companies that are committed to social, environmental, and governance issues.

Its founders, three journalists, had experience in journalistic coverage of management, marketing, innovation, sales, and entrepreneurship. They say they were "tired" of the media treatment given to traditional start-up models, which leverage revenues in a short space of time but burden and exploit employees, suppliers, the environment, and even customers.

Taking a more sustainable approach, Economia B plans to cover corporate initiatives that take human and environmental well-being into account. As the founders describe it: "As journalists, our role is to share stories that show that it is possible to do business in a sustainable way, respecting people and the environment."

In its editorials, the United Nations 2030 Agenda and the concept of Environmental, Social, and Governance (ESG) management receive special attention. Two of its founders are based in Spain, and the scope of coverage has been set in Brazil and Europe.

In addition to company stories and business trends, the outlet covers international business and management events.