Arataua was set up by Chey Milne, a former radio and TV presenter, and Kahurangi Milne, who had a background in media and marketing, in 2013. The company is named for the street that Kahurangi grew up on in Rotorua in Aotearaoa New Zealand, and can be loosely translated to mean the path of the warrior in te reo Māori. Arataua is dedicated to promoting the Māori worldview, te ao Māori, across all of the work it does. Its range of content includes a digital series for young people in Aotearoa focusing on navigating sexual health, which is available on YouTube, Instagram, and on Spotify and Apple as a podcast. Arataua also has a podcast that focuses on the education and history of the Māori language, te reo Māori, which it publishes on the Radio New Zealand website and publishes snippets across its social media. On Facebook, it has created a video series looking at kapa haka (Māori dance) in primary schools across Aotearoa. The work it does is all about shining a light on and celebrating Māori culture across the country.

Source: Project Oasis New Zealand

Last updated date: March 2026

Location:
Rotorua, New Zealand / Aotearoa
Year the organization started publishing:
2013
Languages:
English
Te reo Māori
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Education
Sports
Lifestyle
Health and well-being
Entertainment and culture
Society and human rights
Journalism genres:
Narrative journalism
Journalism coverage types and techniques:
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Fact-checking
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Podcast
YouTube
Facebook
Instagram
Tiktok
LinkedIn

Audience and reach

Social media audience

Facebook number of followers:
17,000
Instagram number of followers:
10,400
YouTube number of followers:
3,530
Tiktok number of followers:
8,725

Management and team

Founders

Female:
1
Male:
1
Founders:
Chey Milne, Kahurangi Milne
Directors:
Chey Milne, Kahurangi Milne

Team

Full-time employees:
2
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
The primary source of revenue reported by media leaders:
Products and ecommerce
The second most important revenue source reported:
Products and ecommerce

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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