BHAZ produces generalist news focused on the Belo Horizonte metropolitan region in Minas Gerais. Founded in 2012 from a Facebook page, today the site reaches millions of people in the region, making it one of the pioneers in building the digital native journalism scene in Brazil.

Last updated date:

Source: AJOR

Location:
Belo Horizonte, Brazil
Year the organization started publishing:
2012
Languages:
Portuguese
Type of coverage:
Regional
Area of coverage:
Região Metropolitana de Belo Horizonte

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Politics
Sports
Lifestyle
Entertainment and culture
Law and crime
Journalism genres:
Interviews and reporting
Opinion
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Engaged, community-driven or participatory journalism
Curated/aggregated content
Tech platforms and other mediums used:
Website
Messaging service
Social media platforms
YouTube
WhatsApp
Twitter
Facebook
Instagram
Tiktok
LinkedIn

Audience and reach

Social media audience

Facebook number of followers:
787,000
Twitter number of followers:
12,800
Instagram number of followers:
922
YouTube number of followers:
45,500
Tiktok number of followers:
8,920

Management and team

Founders

Female:
0
Male:
1
Founders:
Pedro Guadalupe
Directors:
Pedro Rocha Franco e Roberth Costa

Team

Full-time employees:
14
Part-time employees:
25
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Advertising
Content services for others
Grants from Google
Google Adsense
Content development for other non-journalistic companies
The primary source of revenue reported by media leaders:
Content services for others
The second most important revenue source reported:
Grants

Transparency

Doesn’t publish information about annual revenue
Has an ethics policy / manual
Doesn’t publish an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t have a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team
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