Blog Preston is a Community Interest Company (CIC) providing local news about the city of Preston, Lancashire. It was launched in 2009 as a WordPress blog by Ed Walker and since then has grown its readership, becoming a source of online news for Preston residents.

This independent media organisation is a member of the Independent Press Standards Organisation (IPSO), and its primary revenue source is local advertising. The revenue from advertising goes back into the community through reporting on what is happening in the city and supporting different community initiatives and charity campaigns. Additionally, Blog Preston has established a fund for community events and projects across the city.

Blog Preston helped to establish different Facebook groups in the city, connecting local residents interested in news, events, and information services by building a solid engagement with the local community.

While reporting on goings-on in the city, from the latest breaking news to politics, the media organisation involves community contributors across town to write about their local area, supports community events, and builds partnerships with local organisations.

Source: Oasis Europe

Last updated date: November 2025

Location:
Preston, United Kingdom
Year the organization started publishing:
2009
Languages:
English
Type of coverage:
Hyperlocal
Area of coverage:
Preston

Content

Type of content produced by theme:
Politics
Economy and business
Lifestyle
Entertainment and culture
Law and crime
Journalism genres:
Reviews
Interviews and reporting
Information services
Journalism coverage types and techniques:
Breaking news
Crowdsourcing
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
YouTube
Twitter
Facebook
Instagram
Primary tech platform or medium used to publish content:
Website

Audience and reach

Social media audience

Facebook number of followers:
48,144
Twitter number of followers:
26,100
Instagram number of followers:
12,500
YouTube number of followers:
322

Management and team

Founders

Female:
0
Male:
1
Founders:
Ed Walker
Directors:
Ed Walker, Kate Rosindale

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
6
Volunteers:
0

Business structure and revenue sources

Organization tax status:
Non-profit
All revenue sources reported by media leaders:
Advertising
Local advertising sold by own team
Meta content income
The primary source of revenue reported by media leaders:
Local advertising sold by own team
The second most important revenue source reported:
Meta content income

Transparency

Doesn’t publish information about annual revenue
Has an ethics policy / manual
Publishes an ethics policy / manual
Doesn’t have a data privacy policy
Doesn’t have a whistleblower policy
Has a complaints policy
Publishes a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

In SembraMedia we use own and third party cookies for analytical purposes that allow us to track, monitor and analyze your browsing and behavior to make improvements to the product based on the analysis made, as well as own technical cookies that allow the proper functioning of the website. You can accept all cookies by clicking the "Accept" button or configure or reject their use by clicking "Reject". More information in the Privacy and Cookies Policy.