Business 221 is a Senegalese business news outlet based in Dakar’s Ngor district. It reports on the national economy and the wider West African market, with beats spanning banking and finance, capital markets, public finances and monetary policy; telecoms and the digital economy; energy and hydrocarbons; industry, infrastructure and transport; agriculture, fisheries and tourism; and the social dimensions of economic change. Publishing in French, it serves managers, entrepreneurs, policymakers and students who need timely, sector‑specific updates and clear explanations of policy and market shifts. Its editorial mix includes daily news, interviews with public officials and private‑sector leaders, analytical features and pieces rooted in official statistics. A dedicated Documents économiques/Contributions section carries expert commentary and op‑eds, while a video strand brings event coverage and short interviews. The outlet also tracks regional dynamics across the UEMOA zone and broader Africa to situate Senegal’s economy in its continental context. Business 221 is led by Director General Atoumane Ndiaye and Publishing Director Massaer Dia, with its newsroom located in Virage, Ngor, Dakar. Guided by the aim of making the economy accessible to a broad audience, it focuses on service‑oriented business journalism that highlights practical implications for companies and households and showcases local entrepreneurship. Coverage extends to international developments that shape trade, investment and regulation.

Source: Code for Africa

Last updated date: July 2026

Location:
Dakar, Senegal
Year the organization started publishing:
2016
Languages:
No information available
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Technology
Economy and business
Economy and finance
Journalism genres:
Information services
Opinion
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Data journalism
Tech platforms and other mediums used:
Social media platforms
Podcast
Facebook

Audience and reach

Social media audience

Facebook number of followers:
15,000

Management and team

Founders

Female:
0
Male:
1
Founders:
Babacar Diagne
Directors:
Babacar Diagne

Team

Full-time employees:
1
Part-time employees:
3
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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