Business Today is a Kenya-based digital news outlet focused on the country’s economy and corporate landscape. Launched in 2012 by former Nation Media Group business editor Luke Mulunda, it reports daily on companies, capital markets, policy and entrepreneurship, and publishes explainers on personal finance and careers aimed at young professionals and students. Its markets coverage tracks activity at the Nairobi Securities Exchange, from equity moves to bond-market rule changes, helping investors understand shifts in liquidity, regulation and sentiment.
The publication is known for a consistent media-industry beat that chronicles leadership changes, layoffs and strategy pivots across Kenya’s major newsrooms, providing context often drawn from internal memos and industry insiders. Beyond hard business news, it covers technology, lifestyle and management topics relevant to decision-makers in Kenyan firms and SMEs.
Business Today’s work has received peer recognition, winning the Bloggers Association of Kenya (BAKE) Business Blog of the Year in 2018 and again in 2019. The outlet relies on a network of staff journalists and contributors and publishes throughout the week, positioning itself as a reference point for readers who want timely business reporting with a Kenyan lens. By combining market analysis, corporate reporting and close scrutiny of the media sector, Business Today serves executives, entrepreneurs, professionals and investors seeking practical, locally grounded business journalism.