Directo Al Paladar

http://www.directoalpaladar.com
“The taste of life.” This is the motto of Director al Paladar, one of the essential digital references in the field of gastronomy in Spanish. This website, launched in 2005, managed to accumulate an audience of four million unique users (according to internal data from Google Analytics in its first months of existence, very quickly achieving great acceptance by users, with a theme that almost twenty years ago made them practically pioneers in the sector. “Life in the kitchen, the art and pleasure of cooking and discovering the benefits of healthy food meet in Director al Paladar", explain its creators on the website. The website is designed "both for beginner chefs and for curious people who seek to discover new ways to surprise their loved ones", they add. In this gastronomic publication you can find recipes for all types of cuisine, information about wines, gastronomic tourism, wine tourism and news about famous chefs, among other content about the world of cooking. Distributed through different platforms and with a great weight in audiovisual production, This portal talks about everything that has to do with drinking and eating through professional experts in the field, both from the media itself and from external collaborators.

Source: SembraMedia

Last updated date: April 2025

Location:
Madrid, Spain
Year the organization started publishing:
2005
Languages:
Spanish
Type of coverage:
National

Content

Editorial coverage:
A single topic (such as education, environment or criminal justice)
Type of content produced by theme:
Lifestyle
Entertainment and culture
Journalism genres:
Reviews
Interviews and reporting
Information services
Opinion
Journalism coverage types and techniques:
Breaking news
Tech platforms and other mediums used:
Website
Social media platforms

Audience and reach

Social media audience

Facebook number of followers:
363,000
Twitter number of followers:
369,000
Instagram number of followers:
525,000
YouTube number of followers:
66,000

Management and team

Founders

Female:
1
Male:
0
Founders:
Webedia
Directors:
Miguel Ayuso Rejas

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Advertising
Programmatic ad networks
Local advertising sold by own team
Event ticket sales
The primary source of revenue reported by media leaders:
Local advertising sold by own team

Transparency

Doesn’t publish information about annual revenue
Doesn’t have an ethics policy / manual
Doesn’t publish an ethics policy / manual
Doesn’t have a data privacy policy
Doesn’t have a sexual harassment or institutional violence policy
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

How were these profiles created?

These media profiles were created using a mix of human and automated research, translation, and editing. We are always working to improve them. If you notice any typos, omissions, or errors, please notify us at: projectoasis@sembramedia.org.

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