The media outlet covers news, culture, and lifestyle; however, it stands for its investigative articles on law and crime, including prosecution, court, and police activities. It was founded in 2007 by Bulgarian investigative journalist Ognyan Stefanov.

Stefanov was brutally attacked in 2008 due to his investigations.

"The goal of the media outlet is to be independent and to stay behind our society's interests only," the founder explained. Frog News strives to provide quality information to readers while abiding by the highest journalist standards.

"The Frog News team strives to present learned information originally, to wake up, not put readers to bed. We do not avoid scandals, but look for them; if they are hidden, we provoke them to come to light," the website states.

Source: Oasis Europe

Last updated date: November 2025

Location:
Sofia, Bulgaria
Year the organization started publishing:
2007
Languages:
Bulgarian
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Education
Environment
Politics
Technology
Sports
Economy and business
Lifestyle
Health and well-being
Entertainment and culture
Law and crime
Society and human rights
Journalism genres:
Chronicles and non-fiction
Essays
Interviews and reporting
Information services
Opinion
Investigative journalism
Narrative journalism
Satire
Reviews
Journalism coverage types and techniques:
Breaking news
Data journalism
Crowdsourcing
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Cross-border journalism
Collaborative journalism
Fact-checking
Tech platforms and other mediums used:
Website
Social media platforms
Mobile app
Facebook
Instagram
Primary tech platform or medium used to publish content:
Website

Audience and reach

Social media audience

Facebook number of followers:
50,000
Twitter number of followers:
258

Management and team

Founders

Female:
0
Male:
1
Founders:
Ognyan Stefanov
Directors:
Ognyan Stefanov, Alexander Stefanov

Team

Full-time employees:
6
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
2

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Advertising
Audience support / reader revenue
Google Adsense
Programmatic ad networks
Affiliate advertising
Branded content or native advertising
Individual donations
The primary source of revenue reported by media leaders:
Advertising
The second most important revenue source reported:
Individual donations

Transparency

Publishes information about annual revenue
Has a data privacy policy
Publishes a data privacy policy

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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