Gadget is a South African online magazine dedicated to consumer and business technology and the tools that shape everyday life. Founded in March 1998, it is published by World Wide Worx (Pty) Ltd and edited by technology commentator Arthur Goldstuck. The publication reports on hardware, mobile and connectivity, cybersecurity and business tech, alongside emerging fields such as AI, quantum computing, agritech and fintech. Its coverage extends beyond gadgets to the technologies reshaping transport and travel through dedicated verticals such as GadgetWheels (automotive technology) and GadgetWings (aviation and travel). Regular columns and features examine market trends, digital policy and Africa‑wide connectivity.
Reviews follow a disciplined, reader‑first method built around five questions—readiness, ease of use, function, innovation and value. The result is practical guidance rather than hype. Gadget also experiments with new formats and distribution. In 2021 it minted South Africa’s first media NFT, auctioning a tokenised version of a 1998 game review to raise funds for the South African National Council for the Blind. It reaches audiences through an email digest and a tech news channel on Ayoba, the African chat and information app. Through long‑running columns and Africa‑focused reporting, it connects everyday consumer experiences to broader industry shifts. After more than two decades, Gadget remains a reference point for independent reporting, analysis and hands‑on reviews in the region’s tech landscape.