Gender Calling was launched in May 2022 as one of the first media outlets in Portugal to focus specifically on women and gender equality issues, minorities, and inequality.
"I wanted a media outlet that covered the challenges, the traumas, the difficulties of being a woman or a minority. I didn't want it to be only about investigative journalism or practical tips; I also wanted to include the journey of empowerment and what that takes," says founder Catarina Marques Rodrigues.
Catarina Marques Rodrigues is a journalist for Portugal's state TV, RTP. Before launching Gender Calling, her journalism career focused on the issues of gender inequality and minorities. Her accumulated professional experience led her to create an academy to train people and companies on inclusive communication and practices. The media outlet Gender Calling followed.
Marques aims to make Gender Calling her main job, but she struggles with finding income streams. The media outlet depends on Catarina's voluntary work and is occasionally funded by the consultancy and training services she provides via the Gender Calling Academy.
However, according to her, the feedback she has received has been very positive: "People tell me it's disruptive because it's honest," the journalist says.
Source: Oasis Europe
Last updated date: November 2025
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