Instituto Alma Preta Jornalismo

https://almapreta.com.br/

The group created in 2015 provides coverage of Brazilian affairs through the eyes of black journalists and produces content in different formats on a variety of subjects, such as security, human rights, culture, behavior, politics, among others.

The agency does not believe in the existence of neutral or impartial journalism and is committed to working in a position that is transparent with the public.

Objectivity, an essential characteristic of scientific knowledge, is an important guideline for Alma Preta's investigations, which strive to present the public with the complexity of everyday life and the contradictions of a given event.

Source: AJOR

Last updated date: July 2024

Location:
São Paulo, Brazil
Year the organization
started publishing:
2015
Languages:
English
Portuguese
Type of coverage:
Regional
Area of coverage:
Sudeste, Norte, Nordeste

Content

Type of content produced by theme:
Education
Environment
Politics
Entertainment and culture
Law and crime
Society and human rights
Gender
Feminism
LGBTIQ+
Ethnic minorities
Religious minorities
DEIA: Diversity, equity, inclusion and accessibility
Journalism genres:
Interviews and reporting
Investigative journalism
Journalism coverage types and techniques:
Data journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Podcast
YouTube
Twitter
Facebook
Instagram
Tiktok

Management and team

Founders

Female:
0
Male:
4
Founders:
Pedro Borges, Vinicius Martins, Vinicius Araújo, Solon Neto
Directors:
Pedro Borges, Vinicius Martins, Elaine Silva, Iacy Correia, Solon Neto

Team

Full-time employees:
25
Part-time employees:
10
Freelancers or consultants:
7
Volunteers:
0

Business structure and revenue sources

Organization tax status:
Hybrid model (more than one nonprofit or for-profit)
All revenue sources reported by media leaders:
Grants
Advertising
Consultancy services
Content services for others
Audience support / reader revenue
Grants or investment from philanthropic organisations
Grants from Google
Grants from Meta
Grants from local and national government, and other connected governmental institutions or entities
National advertising sold by own team
Services for clients and other private corporations
Content development for other media
Content development for other non-journalistic companies
Crowdfunding campaigns
Individual donations
The primary source of revenue reported by media leaders:
Grants
The second most important revenue source reported:
Advertising

Transparency

Doesn’t publish information about annual revenue
Doesn’t publish the names of donors
Has an ethics policy / manual
Publishes an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t have a complaints policy
Has a sexual harassment or institutional violence policy
Publishes a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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