Launched as a digital newsroom, Kapsül (in English: Capsule) offers a daily newsletter and four weekly thematic newsletters. The daily newsletter, called Günlük Doz (in English: Daily Dose), features topics handpicked by the newsroom to reframe the most relevant news of the day. It strives to cut through the overcrowded news agenda with a slow journalism approach. The newsletter employs explanatory journalism techniques, hitting the subscribers' inboxes every weekday around 7pm Istanbul time.
The weekly newsletters publish essays on cultural, business, sports, and lifestyle topics. The subscription is free, so the team sells advertising spaces available in the text. Then, its mobile app and website aggregate the content from the newsletters.
Its social media accounts are occasionally used for breaking news.
The organisation recently launched a YouTube channel to publish short documentaries. Kapsül aims to adopt YouTube as a primary platform and redefine the outlet as a producer of narrative video journalism
Its revenue model is a mix of grants, funds from investors and advertising. According to the founder, a revenue model based on memberships or subscriptions is very hard to sustain in Turkey since the audience does not have the habit of "paying for news".
Source: Oasis Europe
Last updated date: November 2025
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