With interesting elements to grow, SMASH is a blog that reports on events and news from the Asunción show, mainly. They also echo activities at the national and international level. This digital magazine focuses on conducting interviews with leaders in the cultural and entertainment fields.

What to do in Asunción?

Well, SMASH gives you the right answer, because they also share through their social networks recommendations on shows, gastronomy, movies in theaters and music, that is, the entire cultural agenda that takes place in the capital of Paraguay.

Traditional media programs invite the members of this website to disseminate their content, such as about favorite works of each year. To break down the most interesting of 2019, they participated in the program "Let the function begin", on the América Paraguay cable channel.

Source: SembraMedia

Last updated date: November 2025

Location:
Asunción, Paraguay
Year the organization started publishing:
2016
Languages:
Spanish
Type of coverage:
Hyperlocal
Area of coverage:
Asunción

Content

Editorial coverage:
A single topic (such as education, environment or criminal justice)
Type of content produced by theme:
Entertainment and culture
Journalism genres:
Interviews and reporting
Information services
Opinion
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Tech platforms and other mediums used:
Website
Newsletter
Messaging service
Social media platforms
WhatsApp

Audience and reach

Social media audience

Facebook number of followers:
8,278
Twitter number of followers:
1,819
Instagram number of followers:
10,100
YouTube number of followers:
16
Tiktok number of followers:
30,200

Management and team

Founders

Female:
0
Male:
2
Founders:
Guillermo Ortiz, Germán Caballero
Directors:
Guillermo Ortiz, Germán Caballero

Team

Full-time employees:
2
Part-time employees:
1
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Audience support / reader revenue
Google Adsense
Programmatic ad networks
Branded content or native advertising
Local advertising sold by own team
Individual donations
The primary source of revenue reported by media leaders:
Individual donations

Transparency

Doesn’t publish information about annual revenue
Publishes the names of donors
Doesn’t have an ethics policy / manual
Doesn’t have a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t have a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is not signed up to a press regulator, trust initiative, or part of a press association
Does not publish up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

How were these profiles created?

These media profiles were created using a mix of human and automated research, translation, and editing. We are always working to improve them. If you notice any typos, omissions, or errors, please notify us at: projectoasis@sembramedia.org.

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