The Cyclist is women's health platform that exists online as a website and across social media platforms Facebook, Instagram and TikTok. It was set up by Jessica Quinn, a body positive activist and Katherine Douglas, who is general manager of a pharmaceutical company and founder of a skincare brand. They realised they shared many experiences in the women's health space, including both having a diagnosis of endometriosis and both experiencing a miscarriage before eventually falling pregnant. Together they wanted to create a community where other women from around Aotearoa New Zealand could access information about these conditions and get more education generally on women's health. The Cyclist was launched in 2025, a website that includes a blog where people share their stories about their own women health experiences, from painful periods to polycystic ovarian syndrome or endometriosis. The website also hosts resources that have been created in guidance with local women's health experts, a podcast and a directory of practitioners and their location in New Zealand. Their podcast comes out once a week, and usually features a special guest or expert on a specific topic relating to women's health. The Cyclist already has a large and engaged following on Instagram, where the founders post relatable and educational content.

Source: Project Oasis New Zealand

Last updated date: March 2026

Location:
Auckland, New Zealand / Aotearoa
Year the organization started publishing:
2025
Languages:
English
Type of coverage:
National

Content

Editorial coverage:
A single topic (such as education, environment or criminal justice)
Type of content produced by theme:
Health and well-being
Journalism genres:
Interviews and reporting
Opinion
Narrative journalism
Journalism coverage types and techniques:
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Fact-checking
Curated/aggregated content
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Podcast
Facebook
Instagram
Tiktok

Audience and reach

Social media audience

Facebook number of followers:
17
Instagram number of followers:
14,700
Tiktok number of followers:
1,807

Management and team

Founders

Female:
2
Male:
0
Founders:
Jess Quinn, Katherine Douglas
Directors:
Jess Quinn, Katherine Douglas

Team

Full-time employees:
2
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
The primary source of revenue reported by media leaders:
Products and ecommerce
The second most important revenue source reported:
Products and ecommerce

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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