The Daily Aus

https://www.thedailyaus.com.au/
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The Daily Aus (TDA) is an Australian social media-based news outlet founded in 2017. The company posts news stories and explainer articles on their Instagram account, which has over 600,000 followers. They also release a daily email newsletter and a podcast.

The Daily Aus reaches almost two million Australians per month across their platforms. Their editorial focus centres on issues relevant to young Australians, with 85% of their audience being under 35 years old.

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Source: DPA

Last updated date: January 2026

Location:
Australia
Year the organization started publishing:
2017
Languages:
English
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Science
Education
Environment
Politics
Technology
Sports
Economy and business
Lifestyle
Health and well-being
Entertainment and culture
Society and human rights
Economy and finance
Journalism genres:
Interviews and reporting
Opinion
Narrative journalism
Journalism coverage types and techniques:
Breaking news
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Podcast
YouTube
Instagram

Audience and reach

Social media audience

Instagram number of followers:
616,000
YouTube number of followers:
18,600

Management and team

Founders

Female:
1
Male:
1
Founders:
Zara Seidler, Sam Koslowski
Directors:
Zara Seidler, Sam Koslowski, Billi FitzSimons, Tara O’Reilly

Team

Full-time employees:
18
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
The primary source of revenue reported by media leaders:
Products and ecommerce
The second most important revenue source reported:
Products and ecommerce

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using publicly available information, and is shared for informational purposes only. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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