Vert is an online media outlet and newsletter about ecology, aiming to provide the essential elements to understand current environmental and ecological challenges and their solutions through graphics, articles, and videos.

For Vert's team, "ecology should no longer be relegated to the rank of a simple thematic section or be confined to the specialised press; it must become a prism through which we must reconsider all aspects of society".

Vert is also a monitoring tool that analyses the latest ecological news and brings up topics not covered enough by the mainstream media. It intends to fight environmental and climate change misinformation spread in the public space and to be a resource centre and a toolbox for journalists covering environment and ecology stories.

Recognising that people do not know enough about ecological issues, the organisation intends to be a pedagogical tool to make the information from Vert and other sources comprehensible.

The media organisation supports citizens' initiatives and projects to raise awareness about ecology and the environment.

In March 2022, Vert came up with the idea of creating a "manifesto for a media ecology". After some conversations with other media outlets, in September 2022, the manifesto Charter for journalism at the height of the ecological emergency was published - it was signed by more than 1,200 journalists and dozens of newsrooms.

Source: Oasis Europe

Last updated date: November 2025

Location:
Paris, France
Year the organization started publishing:
2021
Languages:
French
Type of coverage:
National

Content

Type of content produced by theme:
Environment
Journalism genres:
Reviews
Interviews and reporting
Journalism coverage types and techniques:
Breaking news
Explanatory journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
YouTube
Twitter
Facebook
Instagram
LinkedIn
Primary tech platform or medium used to publish content:
Newsletter

Audience and reach

Social media audience

Facebook number of followers:
7,500
Twitter number of followers:
10,700
Instagram number of followers:
30,400
YouTube number of followers:
3,350

Management and team

Founders

Female:
1
Male:
1
Founders:
Juliette Quef, Loup Espargilière
Directors:
Juliette Quef, Loup Espargilière

Team

Full-time employees:
4
Part-time employees:
2
Freelancers or consultants:
1
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Consultancy services
Audience support / reader revenue
Grants from local and national government, and other connected governmental institutions or entities
Services for clients and other private corporations
Newsletter subscriptions
Individual donations
The primary source of revenue reported by media leaders:
Individual donations
The second most important revenue source reported:
Newsletter subscriptions

Transparency

Doesn’t publish information about annual revenue
Doesn’t publish the names of donors
Doesn’t have an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Has a complaints policy
Publishes a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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