Vínculo is a newsroom without favoritism based on credibility, transparency, technology and connection with new audiences who want to participate in the coverage. They seek to move towards explanatory journalism, investigative journalism and surveillance journalism. The intention is to rely on strategic partnerships with other media and organizations to double audiences and make editorial decisions that reflect topics that serve different audiences. Activate a network of young people, children and adults to link digital and media literacy that helps expand journalism. Take advantage of Big Data, new formats and genres that are appearing to improve editorial and audience strategies. Underpin mobile forms of storytelling.

Source: SembraMedia

Last updated date: April 2025

Location:
Carchi, Ecuador
Year the organization started publishing:
2022
Languages:
English
Spanish
Type of coverage:
Regional
Area of coverage:
La provincia del Carchi en el Ecuador y el departamento de Nariño, Colombia. La frontera norte del Ecuador y sur de Colombia

Content

Type of content produced by theme:
Science
Education
Environment
Politics
Technology
Economy and business
Entertainment and culture
Law and crime
Society and human rights
Gender
Feminism
LGBTIQ+
Ethnic minorities
Religious minorities
DEIA: Diversity, equity, inclusion and accessibility
Refugees
Migration
Journalism genres:
Chronicles and non-fiction
Interviews and reporting
Information services
Opinion
Investigative journalism
Narrative journalism
Satire
Reviews
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Data journalism
Solutions or constructive journalism
Cross-border journalism
Tech platforms and other mediums used:
Website
Social media platforms
Podcast
Print
YouTube

Audience and reach

Social media audience

Facebook number of followers:
1,101
Twitter number of followers:
19
Instagram number of followers:
380
YouTube number of followers:
17
Tiktok number of followers:
240

Management and team

Founders

Female:
0
Male:
1
Founders:
Gary Guerrón
Directors:
Gary Guerrón

Team

Full-time employees:
1
Part-time employees:
0
Freelancers or consultants:
1
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Advertising
Consultancy services
Content services for others
Audience support / reader revenue
Grants from private donor organisations
Grants or investment from philanthropic organisations
Google Adsense
Programmatic ad networks
Branded content or native advertising
Local advertising sold by own team
Event sponsorships
Services for clients and other private corporations
Product development and sales
Content development for other media
Content development for other non-journalistic companies
Individual donations
Event ticket sales
The primary source of revenue reported by media leaders:
Programmatic ad networks
The second most important revenue source reported:
Local advertising sold by own team

Transparency

Publishes information about annual revenue
Publishes the names of donors
Doesn’t have an ethics policy / manual
Doesn’t publish an ethics policy / manual
Doesn’t have a data privacy policy
Doesn’t publish a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t publish a whistleblower policy
Doesn’t have a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Does not publish up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

How were these profiles created?

These media profiles were created using a mix of human and automated research, translation, and editing. We are always working to improve them. If you notice any typos, omissions, or errors, please notify us at: projectoasis@sembramedia.org.

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